priyanka

I started in industrial design, where ideas had to survive materials, ergonomics, manufacturing and the real world. Over time, my canvas moved from objects to interfaces, but I never really became a one-medium designer. I’m equally interested in product thinking, visual communication, data, technology and how all of them come together to shape an experience.

After working on 50+ digital products across SaaS and B2C I’ve grown into a bit of a designer–builder–creative technologist: using data to make sharper decisions, AI to explore and build faster, and sometimes 3D printing or a scrappy prototype when pixels aren’t the answer. I like adapting the process to the problem, learning new tools as I go, and making things that are useful, interesting, or occasionally just make life a little more fun.